Alton Towers Birthday FAQs

We are proud to be the first Alton Towers birthday group specialist in the UK, established in 1996 with excellent customer service reviews. Read more about us
In the UK most groups organise their own transport to and from Alton Towers, however we can arrange your activity transfers and recommend limos/taxis etc for the big night out.
Activity locations are usually confirmed upon booking subject to your chosen start time.
Some activities do have set times as indicated on the website, however in most cases the choice of start time is down to you.
Our carefully selected accommodation is tried and tested for groups. Your deposit is only processed with secured availability and then the hotel is confirmed with you by email.
There are big advantages to booking early, such as scheduling the best time slots, receiving great accommodation availability and ensuring your party goers have the longest time to pay in instalments.
Only if it is a particularly busy special event date or a one night supplement applies. Your deposit is not processed until these changes are confirmed with you.
No not at all, your group size is completely flexible until 6 weeks before the event. When you book, you do so for your maximum group size and then simply reduce as you go along.
Yes, in fact we organise lastminute.com group bookings.
Yes, one group deposit secures the booking for your maximum group size. Pay one £50 deposit or just one person’s price in full.
The bookings department secures the availability and sends you confirmation. Any changes due to availability are agreed with you prior to the deposit being processed.
Invite them quickly and easily by adding their name and email address to your MyFreedom online invite list which is available once you have paid your deposit.
Simple, your login to MyFreedom makes it easy to invite people, share the itinerary and see who has paid what. Also available as an App to download.
Of course, in all but a few cases. It is harder to make changes within 6 weeks of the event.
Yes, they only pay for the parts they attend.
Yes, after booking you can set activities as a mystery, so your friends can be surprised.
Yes, paying for themselves is easy and can be paid in flexible instalments free of charge. You can see all the payments made by everyone.
Absolutely, it's very easy to do this in your MyFreedom login area. Better still large groups over 20 get a free place.
Yes, since 1996 Freedom has had a fully bonded clients account with HSBC. This means your money is 100% safe in a separate account even if the unthinkable happens.
This depends on when you cancel. Given at least 6 weeks' notice we can usually change the date or use the deposit for another party booked within 12 months. See our standard terms.
Not if you fill bedroom occupancy and meet minimum activity numbers (usually 8). However smaller groups can pay for the minimum to keep the party going.
6 weeks before unless otherwise agreed.
We simply remove them from the list. They can add back on subject to availability and a £10 fee.
We do our very best to add on any stragglers at any stage.
Very easily from your MyFreedom online organisers login area.
For some hotels yes. This will be advised to you in advance don’t worry.
Within 2 working days of your balance being paid in full. Your full pack of accommodation and activity contacts will be sent by email and available online for everyone in the group.

Because (and no offence) we will probably be better at it! We’ve made event planning our business since 1996. Let us take care of the nitty gritty and guarantee you the best value with the minimal amount of effort.

With over half a million customers we have used our buying power to negotiate better rates with tried and tested suppliers in 50+ locations. Plus our online members’ area (MyFreedom) gives you all the control to invite your guests online, let them pay in instalments, manage your activities and download your tickets. The latest addition to this great tool is the ability to hide certain activities from the Special Person.

We are of course biased, so you will probably want to see what makes us number one on the Review Centre

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Safe and Secure with just one £25.00 group deposit


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Your friends pay online with free instalments


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Freedom Ltd

Monday to Friday 8.30am - 5.30pm
Saturday 10am - 4pm

M25 Business Centre, 121 Brooker Road, Waltham Abbey, Essex, EN9 1JH

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